Max Duce

Whether you’d like to make it a double G&T, or upgrade to a foot-long, or would indeed like fries with that, upselling is all around us. The key principle is finding out how to optimize the value of each customer....

PLG metrics are the goals that an organization is trying to achieve and using to check its performance. They should be used as a cross-functional guiding light to galvanize all the different teams around....

Over 1,500 of you attended the very first Product Operations Summit, and it became very clear that it’s an incredibly exciting time to be in the rapidly growing function. We’ve narrowed down a jam-packed day of insights into 5 bitesize takeaways....

Product Ops has been gaining pace across a broad range of organization types and sizes, we're exploring what the landscape looks like. Take the survey....

Last year saw the continued boom of PLG strategies being adopted far and wide. But that was last year. What about 2021, we hear you wonder?...

We spoke with Duolingo's Senior Product Ops Manager, Justin Goff, before his session at the Product Operations Summit, to talk about his career in both education and product....

As with most operations roles, product ops is primarily a support function that assists the product team but it is beginning to emerge as a vital piece of the product-led puzzle....

Jessica Box, Head of Growth at social tech platform Linktree, shared the secret to astronomical growth, including how Linktree achieved 9 million users in four years....

Just over 15 months since purchasing Tableau, Salesforce has added what COO Bret Taylor sees as the galvanizing force for the ever-expanding Salesforce ecosystem, in the form of Slack....

We’re putting together a report covering all things product data. Responses have been flooding in, with some eye-opening findings coming to light already. However, it’s important to understand why product data matters and why we’re conducting this research....

The Chief Product Officer Summit was ablaze with helpful insights, actionable advice, and all-around great discussion, and over 1,000 C-suite execs, VPs, and Heads of Product tuned into the agenda of inspiring keynotes and fiery panel discussions....

The key to marketing is to make something people want. When they want it, they buy it, then you have sales. So the product is what has to speak, the product is what markets things. Marketing is often for hollow products where the product doesn’t speak, so marketing is needed to sell it....

Onboarding is an essential part of creating great customer experiences - as the saying goes, first impressions last....

Like all good things, the Product-Led Festival has come to an end. It was a glorious celebration of product-led strategies that have helped guide many organizations through the kaleidoscope shaking events of 2020....

We are extremely happy to announce that the winner of the Product-Led Team of the Year award is......