Members-only Podcast The way we traditionally view careers, success, and what it means to step outside that box, with Elena Verna Growth hobbyist Elena Verna takes a deep dive into going down a less conventional career path in product growth. Catch her wisdom on the unique ways success can be measured and how you can become an effective worker with big impact....
Members-only Product-Led Growth How to craft a winning product-led growth (PLG) marketing strategy You want to entice your potential customers by delivering a soundproof demonstration. Your goal is to show the product’s value without giving away its full function. A taster, if you will. This is known as the freemium strategy....
Members-only Product Metrics & Measurement Product management KPIs: 11 metrics to help boost your business Not only do KPIs help indicate how customers feel toward your business, they’ll also give you the tools to act on that feedback and data. With KPIs, you can set targets, understand objectives, and even compare yourself to business peers....
Members-only Product Development Product development vs. product management: what’s the difference and why you need both Product development and product management each have their own function, but together, they make a final product ready to be enjoyed by their target audience....
